Today, Japanese parents have been tweeting photos of their babies' chubby arms next to bread rolls. In a curious craze that is sweeping Twitter and Instagram, mums and dads are snapping pictures of their children's arms alongside sticks of "pull-apart bread", a popular brioche-style snack from Japanese supermarkets.
It all started after one user, named Koni (@sn15papa), posted a photo with the caption: "Which is bread and which is the arm? I can't tell." "I created a tag and hope everyone else will take a look at it," Am I the only one who feels that this will become the greatest tag?.. More photos beneath.......
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